BluArmor

Frugal Innovation: A feasible approach for aspirational products?

Frugal Innovation: A feasible approach for aspirational products?

How does one employ a frugal-innovation mindset to create an aspirational product? Is it possible to create a product replete with world-class features by adopting the principles of frugal innovation? 

Should every decision on the product be viewed through the prism of the additional cost that the consumer/rider/customer needs to bear?

These are some of the questions that are addressed in this blog on how we used frugal innovation in building BLU3 E20

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Commuting in peace: Oxymoron or Opportunity?

Commuting in peace: Oxymoron or Opportunity?

What if you had a device that allowed you to get the maximum utilization of the countless hours that you spend commuting to home or work in that dreary heat and dust in the city traffic? With BLU3 E20 you have an effective ride companion which apart from giving you physiological comfort by blowing cool, clean air into your helmet, also gives you that psychological comfort by allowing you to do all that you always wanted to do on your daily commutes -- starting with listening to music, getting turn by turn directions, or finding the nearest gas station. Read on to understand how BLU3 E20 allows you to do all this and a whole lot more...

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BluArmor's made-in-India product wins global innovation award at CES

BluArmor's made-in-India product wins global innovation award at CES

We are excited to announce that BluArmor has been named a CES® 2020 Innovation Awards Honoree for its upcoming product, BLU3 E20, in the In-Vehicle Entertainment & Safety category.

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Simple to Use, Powered by Tech: The Story of BLU3 E20’s User Interface

Simple to Use, Powered by Tech: The Story of BLU3 E20’s User Interface

We took inspiration from the mouse and reinvented BLU3 E20's user interface. 

End Result: No Buttons! A large and easy-to-access click surface is BLU3 E20's user interface.

With BLU3 E20, you get everything you need while staying focused on the road!

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Rider Centric Design Thinking

Rider Centric Design Thinking

Being a product company focussed on motorcycle riders, at BluArmor, we have been working very closely with customers and creating rapid prototype loops to better the solution. Read more about how we do what we do.

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BluArmor Help - The Integrated Voice Assistant on Blu3 E20 that works with Siri/Google Assistant

BluArmor Help - The Integrated Voice Assistant on Blu3 E20 that works with Siri/Google Assistant

"BluArmor Help" the Voice Assistant from BluArmor integrates with Google Assistant & Siri to help you stay connected, entertained and productive on your rides! Built as extensions on a technology platform developed by industry giants who continue to make huge investments in improving it, this tech will allow you to keep your eyes and focus on the road while giving you unparalleled assistance. Your ride will never be the same again once you ride with BLU3 E20 - the latest flagship from BluArmor - giving you a car-like experience on your motorcycle rides.

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BLU3 E20 helps you keep a cool head at ultra-low power through Biomimicry

BLU3 E20 helps you keep a cool head at ultra-low power through Biomimicry

This post discusses Biomimicry and how Blu3 E20 is inspired by the cooling phenomenon that we see in nature.

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How does BLU3 E20 get the most out of your smartphone?

How does BLU3 E20 get the most out of your smartphone?

The Blu3 E20 is loaded with features which we believe are not found in exisiting Bluetooth headsets. We achieved this by leveraging existing technology and building our own. Read on to find out how we managed to achieve this.

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Blu3 E20-from helmet cooling to smart connectivity

Blu3 E20-from helmet cooling to smart connectivity

BluArmor's journey into the world of helmet cooling. Our thought process behind developing a helmet cooler and how we used the learning from our earlier products BluSnap and Blusnap2 to launch the latest BLU3 E20.

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